Feb 14

Point of Sale Materials Management

Our custom online platform provides an easy solution for the end-to-end management of your POS materials.

Point of Sale materials are a simple, effective part of your retail marketing strategy. But retailers face an inherent challenge when it comes to the distribution of their POS materials.

The Challenge

You invest time and money in producing high-quality POS materials. You strategise the best way to design these materials, where, when and how to display them, before sending them to your stores. It sounds simple enough, but here’s where many retailers run into problems.

Once the materials are out of your hands, how do you monitor and control how your outlets use them? Where have they been placed in the store? Is the store manager communicating with you efficiently?

The Opportunity

By partnering with a trusted agency to implement an end-to-end management strategy for your POS materials, you’ll save time and money on production and logistics.

Materials are produced on time, at the best price, are installed and monitored in store, in one streamlined process. This leaves you more time to focus on your strategy and business goals, and that’s got to be a good thing.

How We Help

Umbrella Marketing Group’s dedicated online platform allows you to control the production, installation and monitoring of your POS materials.

You order the products and sales materials you need, using your chosen design and branding. We keep a close eye on that ordering process, only working with trusted and cost-effective suppliers.

Our team then hits the ground running and monitors when and where your POS materials are placed in store. We keep in constant contact with you along the way, and provide continual reporting on the progress of your installed POS materials.

By leaving your POS materials in our capable hands, you avoid potential logistical headaches. Even better, we give you a more detailed picture of how your POS are working out there in the market – without you having to leave your desk.

Clients in NZ, Australia, Africa, Asia and Europe are already benefiting from of our stress-free management of their POS materials.

If you’d like to know more about how we can help you to streamline your POS materials management, drop us a line here.